Radio adverts we’re proud of
It’s a well-known fact most people enjoy a laugh.
Office furniture may be great but it’s not in itself very funny.
But our creation for Kinnarps Office Furniture is a lovely blend of funny and effective. Kinnarps reported a large increase in Sales and contracts after we ran this campaign for them.
In a global accountancy marketplace, a young accountant needs serious accreditation to stand out. This project for ACCA featured over 150 versions for different marketplaces across the globe. The complexity of the production style juxtaposes beautifully with the simple way we conveyed the message to this global audience.
Selling a holiday isn’t hard. Everyone wants a holiday. But differentiating one destination from another is always the key challenge. This simple sweet treatment for West Wales / Pembrokeshire did the trick. Young and old, cyclists and dog walkers, trekkers, foodies and families all flocked to this beautiful part of the world. A job well done – everyone’s a winner!
People of Britain – it’s time to be proud of our coffee! We conjured a grand voice and performed a pseudo-coronation of British Coffee. Our work was great fun and created the type of Sales that recently saw Coffee Nation acquired into the Whitbread Family of Drinks brands.
Somerset Road Safety
Effective use of sound effects and music creates a vivid picture in the listeners mind.
In this case we clearly see a wet, gloomy night full of dangers…..dangers that can come from nowhere and change your life in an instant.
So…..be safe, be seen.
With great use of sound effects we are effectively led through a scenario that could be an all too possible reality for many listeners.
The ads were scheduled on weekend mornings showing how great audio and creative scheduling can deliver massive direct response.
We love the Farnborough Airshow! And we’re particularly proud of our work for them which spans back many years.
100,000 + bums on seats / grass can’t be wrong.
In 2010 the fashion was to have a ‘staycation’. So we made these ads to be fun and British and somewhere between knotted hankies, donkey rides, gourmet fish and chips and bedazzling homemade weather. A happy go lucky campaign for a happy go sunshine public.
First Capital Connect
The possibilities of human creativity stretch to infinity…and beyond of course.
Radio is particularly suited to exploit creative possibilities because with just a few sound effects, some appropriate music and skilled voice artists any scenario, setting, landscape, world or creative idea can be inexpensively brought to life.
Kenya Tourist Board
When Magical Kenya wanted to get more of the Irish visiting Kenya they came to Radio Experts and we created a lovely little invitation for them. One side effect in our office is that now whenever we hear the word ‘jambo’ we think Ireland…..confusing!
This spot demonstrates the growing potential of audio spots on Spotify – the fast-growing free internet music platform presently used by more than 4 million cashed-up music lovers in the UK.
Radio Experts have been working with the Spotify team since its inception and are as excited as you should be about the opportunities this new platform offers.
Assyrians. Greeks. Romans. It’s not often we let these types of people into our radio ads. But when asked to evoke the biblical majesty of the Promised Land – we went full tilt with big heroes and a big classical music piece. The studio session Felt like a night at the Proms!
Ever lost your bottle as you approach a width restriction a bit too quickly / confidently? Then you’ll recognise the feel of this ad – for vehicle repair specialists Ooops. We’ve helped Ooops build their business with clever radio advertising, from small to huge, we love to make campaigns that work.
This is a simple example of an ad that is not arrogant or trying to be more than it is…….its just a well put together example of music, voices, good performances and tight production skills in expert harmony.